Concept website · fictional venue, games & programme

06 / The club

BUILT AROUND
THE NEXT PLAYER.

A love letter to an age when multiplayer meant standing next to someone.

Original imagined arcade control panel
Original concept imagery. No real venue or collection is depicted.

THE IDEA

LESS SCROLL.
MORE START.

Insert Coin Club is an independent fictional design concept: a room shaped by the arcade culture of the 1980s and 1990s, with tactile controls, honest competition and a soundtrack that turns into a night out.

We imagined six original games rather than borrowing famous cabinets. They carry familiar genres into a new visual world: the fighter, the racer, the maze, the shooter, the co-op adventure and the pinball table.

Our coral joystick is a little invitation to play. A familiar tilt, a tactile button and the possibility of one more try.

01 / TACTILE

Buttons with a point.

Physical tokens and controls give each run a beginning. The ritual is part of the pleasure.

02 / SOCIAL

Competition without ego.

A good player makes the next player better. Explain a move, share a tip and make room.

03 / AFTER HOURS

A room with range.

Welcoming daytime sessions become an adults-only arcade and dance floor after 20:00.